DESIGN PROCESS
- Discover core values
- Moodboard
- Sketches Exploration (from conservative to abstract)
- Digitalise shortlisted designs
- Tweak pixels
- Implementations
PROJECT DESCRIPTION
The logo design presented here has been selected as one of the top 10 options by SGH. As part of a school project, I was entrusted with the task of crafting a logo to commemorate the 200th Anniversary of Singapore General Hospital. Leveraging the power of negative space and strategic color choices, I meticulously designed a logo that encapsulates the institution's fundamental principles: compassion, integrity, and collaboration.
TOOLS USED
- + Illustrator
- + Photoshop